Blues Take Wraps Off New Renaissance Center Tower Entrance in Detroit

Construction has wrapped up on a project to improve the front entryway to the RenCen Towers 500 and 600, where Blue Cross is relocating 3,000 employees from offices in Southfield. Blues President and CEO Daniel J. Loepp and Tricia Keith, the company’s vice president, Corporate Secretary and Services who is spearheading the move, recently led a walking procession of employees from offices nearby on Lafayette Boulevard and Jefferson Avenue to celebrate the grand opening. The configured entrance opens the towers to pedestrian access from Jefferson and adds the company’s cross-and-shield signage to a bulkhead wall.

Check out a slideshow of images from the event below.

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Blue Cross, Seeds of Promise Partner to Tackle Health Disparities in African-American Community

For many Michiganders there is a massive gap somewhere between the dream and the reality of health care delivery.

The growing disparities in health across diverse communities was the center of attention at Let’s Talk Health, a recent gathering of people from health care organizations, human service agencies and community stakeholders that was sponsored by BCBSM and Seeds of Promise, a Grand Rapids-based advocacy organization.

Bridging the Access Gap

By now, many Americans recognize there’s a dangerous health gap that exists between different races. And many of those at the Grand Rapids gathering put some troubling specifics to the general unease about that gap. For instance, they know that:

  • If you’re African-American, you’re 70 percent more likely to develop diabetes.
  • The death rate for black infants is 2.3 times higher than that of white babies.
  • African-Americans, while 20 percent of the population, make up 55 percent of all HIV or AIDS cases.

Engaging Community in Better Health

At Let’s Talk Health, community and faith-based leaders, health care providers, and representatives from dozens of other groups spoke about community health status, access to care, and how to improve both.

Blue Cross Blue Shield of Michigan committed to help bridge the access gap and improve health for everyone throughout the state by bringing together community partners and developing strategies to address specific community needs.

Collaborating to Find Solutions

Here at Blue Cross, we are proud to partner with organizations like Seeds of Promise and champion the open dialogue that took place at the Let’s Talk Health event. Through our partnerships with community organizations and other strategic initiatives, we are working harder than ever to help increase the access and quality of health care throughout the state of Michigan for all of its residents.

Knowing the health disparities that exist in our state, where do you believe the solutions lie?

Photo Credit: cmh2315fl

CEO Dan Loepp’s “Rx Plan for A Healthier Michigan” Featured in DBusiness

Blue Cross’ efforts to strengthen Michigan’s core cities, build healthier communities and continue its mission of providing access to quality health care in a changing economic and regulatory landscape are spotlighted in a new 16-page supplement in the current issue of DBusiness magazine.

This special section, titled “Daniel Loepp’s Rx Plan For A Healthier Michigan,” appears in the November/December 2011 issue of DBusiness.

The supplement articulates the president and CEO’s vision for the company to lead Michigan to a future of good health, economic growth and prosperity. Its six stories include features on the Blues’ various partnerships with providers (including the patient-centered medical home program (PCMH), the nation’s largest program of its kind), how the company is preparing for federal health care reform, and the company’s efforts to strengthen the core cities of Detroit, Grand Rapids and Lansing.

DBusiness is the most widely circulated monthly business publication in southeast Michigan, focusing on business leadership, innovation, industry trends and market forces shaping the regional economic climate.