New Healthy Blue OutcomesSM Makes Health Care More Affordable

What if there was a plan that made health care more affordable for those who actually set and achieve healthy goals? Well now there is… 
We’re proud to announce the launch of Healthy Blue Outcomes, a groundbreaking outcome-based health care plan. Healthy Blue Outcomes is a new, innovative PPO that is part of the Blues’ Healthy Blue ChoicesSM suite of products, services and resources designed to promote personal wellness and member accountability. Learn more at bcbsm.com/outcomes.


The overall goal of this new product is to improve patient health and lower costs. This goal is achieved by providing people with the knowledge and resources to take control of their health by tying financial rewards to health outcomes as opposed to participation. Lowering your BMI, quitting sm
oking and controlling your blood pressure are just a few of the healthy outcomes you can be rewarded for achieving.
Both employees and employers WIN from participating in Healthy Blue Outcomes. Employees earn rewards by meeting health measurement criteria and by completing our online health assessment. Employers gain potential savings through increased productivity, reduced employee absenteeism and lower health care costs.
Let us know your thoughts about this new product, and if you think this is a health care option you’d consider for you or your company.

About Shannon Paul
Social Media Strategist at Fifth Third Bank. This is a personal profile. Comments and activity are personal and do not represent my employer.

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